Food, home and personal product giant Unilever (Axe, Dove, Slim-Fast, Ponds, Hellmann's & Vaseline) released the results of a new female sex study just in time for Valentine's Day. Apparently, when pitting sex against clothes, what women really want...is the clothes.
1000 ladies, from 10 US cities, were surveyed. More often than not, the group said they would give up sex for 15 months in exchange for a wardrobe full of new threads. 2% were willing to go a full 3 years for the same offer.61% felt it would be worse to give up their favorite item of clothing than to go for a month without giving it up to their partner. Which isn't all that surprising, since on average, the women had been paired with that particular piece of clothing for 12.5 years - a full year longer than any romantic relationship they've had.
Not sure why this guy was was involved, but the survey included 2 cents from the Queerest Eye of them all, Carson Kressley: "Some people say clothes make the man, but the right clothes can even replace him." Thanks for the pearls C.K.
At least the passion isn't all gone. Almost three-quarters, 70% of the women surveyed, believe in love at first sight. Oh wait, that would be when recognizing that absolutely appropriate article of apparel for the first time. Only 54% were confident that they could spot the right fella. And for the ones who reckon they did? Almost half of the ladies reported that their favorite frock was more reliable than their man in making them feel "confident" and "sexy".
I'm sure this is news to some and long suspected by others. Personally, I say it's a sad state of affairs. Although I am happy to know that women can finally come out of the closet.
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